How Much Does UI/UX Design Cost in India in 2026?

UI/UX design is often the most underestimated line item in a digital product budget. Companies cut design to save money and then spend twice as much fixing products that users do not understand or trust.

Here is what design actually costs in India in 2026, and how to think about it as an investment.

UI/UX Design Pricing (India, 2026)

Project Type	Price Range (INR)	What is Included
Landing Page Design	Rs. 15,000 - Rs. 60,000	1 page, desktop and mobile
Website UI Design (5-10 pages)	Rs. 40,000 - Rs. 1,50,000	Full responsive design
Mobile App UI Design	Rs. 80,000 - Rs. 3,00,000	10-30 screens, design system
SaaS Dashboard UI	Rs. 1,20,000 - Rs. 5,00,000	Complex data interfaces
Full Product Design (UX + UI)	Rs. 2,00,000 - Rs. 10,00,000+	Research, wireframes, UI, prototype

UI vs UX: What Is the Difference

UX (User Experience Design)

UX is about how the product works. A UX designer figures out user flows, information architecture, and interaction logic. They map how someone moves from landing on your product to completing their goal. Deliverables include user research, journey maps, wireframes, and prototypes.

UI (User Interface Design)

UI is about how the product looks. A UI designer translates wireframes into polished visual designs with typography, color, icons, spacing, and interactive states. UI deliverables are the Figma files your developers build from.

Hourly Rates in India

• Junior UI designer (0-2 years): Rs. 500 - Rs. 1,200/hour
• Mid-level designer (2-5 years): Rs. 1,200 - Rs. 2,500/hour
• Senior designer (5+ years): Rs. 2,500 - Rs. 5,000/hour
• Design agency team rate: Rs. 3,000 - Rs. 10,000/hour

What a Proper Design Process Looks Like

• Discovery — understanding business goals, users, and constraints
• Competitor audit — where you can stand out
• User flow mapping — how people move through the product
• Wireframes — structure before any visual design
• High-fidelity UI — final designs with all states (hover, error, empty, loading)
• Design system — components that speed up development and keep consistency
• Developer handoff — annotated files ready for implementation

When to Invest More in Design

If your product's success depends on user adoption, retention, or conversion rate, design is the highest-leverage investment you can make. A well-designed onboarding flow can double activation. A well-designed checkout can increase revenue by 20-40%. Few engineering improvements produce those returns for the same cost.